ITAM Forum

As organisations become more data-driven, the importance of reliable, high-quality information continues to grow — particularly within ITAM. When data about the technology estate can’t be trusted or aligned, even well-established IT practices find it difficult to deliver consistent value.

We’ll dive into how ITAM’s relationship with data quality is evolving, and whether ITAM is best placed to take on the role of trusted data steward across the organisation. Our panellists will discuss who benefits most from accurate IT asset data, how ITAM should prioritise its focus, and what effective collaboration with key stakeholders looks like in the real world.

**Why attend?:**

*   **The role of ITAM in data quality:** Examine whether ITAM’s future lies in becoming a data quality shepherd and what that responsibility entails.
*   **Understanding stakeholder impact:** Identify which IT and business stakeholders gain the most value from accurate, reliable estate data.
*   **Prioritisation strategies:** Learn how ITAM teams can decide where to focus their data quality efforts for maximum organisational impact.
*   **Collaboration in action:** Discover what effective prioritisation and partnership with key stakeholders actually looks like day-to-day.
*   **Stronger outcomes through better data:** See how improved data quality enables better decision-making, reduces risk, and elevates ITAM’s strategic value.

*This event is brought to you by The ITAM Forum. When you register for the event your data will be added to our Marketing communications for the purposes of delivering the event and following up after. More details about how we use your data can be found within our *[*privacy policy*](https://itamf.org/itam-forum-privacy-and-data-protection-policy/)* .*
