Unlocking Value in the First 90 Days Post-Acquisition
RevOps Automated
31:32
A Practical Framework for Go-To-Market Systems Integration
In this 30-minute webinar, we’ll break down the critical but often overlooked lever in post-acquisition value creation: go-to-market systems integration.
Designed for operating partners, transformation leaders, and anyone responsible for driving early-stage value, this session provides a clear, actionable framework for assessing and prioritising integration work in the first 90 days.
What You’ll Learn
🔹 How to evaluate the true state of your go-to-market systems post-acquisition
🔹 A structured framework to prioritise CRM, tooling, and data integration
🔹 Where the fastest revenue synergies actually come from
🔹 The hidden risks of delaying integration beyond the first 90 days
🔹 How to avoid common pitfalls that slow down value creation
Agenda
1. The 90-Day Integration Framework (20 mins)
A practical, step-by-step approach to analysing and prioritising integration work across:
- CRM and data foundations
- Sales and marketing tooling
- Customer success visibility
- Reporting and board-level insights
This is not theory. It’s a working model you can apply immediately across your portfolio.
2. Fireside Chat: Lessons from the Field (10 mins)
An open discussion on real-world experiences of integrating multiple CRMs across portfolio companies, including:
- What worked vs what didn’t
- Trade-offs between speed and perfection
- How leading PE firms approach system consolidation
- The commercial impact of getting it right (or wrong)
Why Attend?
Most firms treat systems integration as a back-office task.
The best-performing portfolios treat it as a core commercial strategy.
If you're looking to accelerate revenue synergies, improve reporting clarity, and protect customer value during transition, this session will give you the lens to do it properly.
Speakers
Natalie Furness
CEO, RevOps Automated
Nixon Dhushantha
Global Head of Sales Operations
Unlocking Value in the First 90 Days Post-Acquisition
31:32