Make yourself redundant | Subject to Change - Episode 4

Only 49% of agency owners believe they could take more than a few days away.

The same owners, when asked where their agency is weakest, point to the way the agency is run behind the scenes. 64% name it as their softest area - how decisions get made, who's accountable for what, and what happens when the founder isn't in the room.

Those two numbers point to the same problem.

Over time the founder becomes the only reason the agency works day-to-day. The escalation point, the quality control, the client relationship, the final call on pricing.

Which is why the job is to make yourself redundant.

In this third episode of Subject To Change - a live monthly series on the hard decisions agencies are making to move ahead - Sam Wood & Alex James get into how agencies get built to run without the founder at the centre of everything.