Bellwether Coffee

## Join Bellwether for a live Customer Spotlight webinar with Christian, owner of GEORGE Coffee + Provisions in Coppell, TX. 

Christian will share how GEORGE has cultivated a loyal community through thoughtful events, consistent quality, and a welcoming atmosphere—all while roasting in-house with Bellwether since the early days.

We’ll explore their approach to building lasting customer relationships, keeping coffee standards high, and creating a space people truly want to gather in.

✔️ Live Q\&A

✔️ Community-building insights

✔️ Lessons in consistency & hospitality


Customer Spotlight: GEORGE Coffee + Provisions’ Commitment to Community, Hospitality & Quality

## Join Bellwether for a live conversation with Tracy Powell, co-owner of Momentum Coffee.

Based in Chicago, Momentum is a mission-driven coffee company that’s grown from one location to many—while staying rooted in community and quality.

In this session, Tracy will share how roasting with Bellwether helped Momentum take control of their coffee program, improve economics, and fuel their expansion. We'll also explore their brand evolution, lessons from scaling, and what the future holds.

✔️ Live Q\&A

✔️ Real-world insights

✔️ Inspiration for your own growth journey


 Customer Spotlight: Momentum Coffee’s Journey to Growth & Roasting Success

Curious about roasting your own coffee but not sure where to start? Join the Bellwether team for a live demo and deep dive into how our all-electric Shop Roaster makes it simple to launch your own in-house roasting program.

We’ll walk through how Bellwether helps you build a coffee menu that reflects your brand — from sourcing beautiful green coffees, to creating consistent roast profiles, to using our intuitive roasting software. Whether you're just dreaming or ready to take the leap, this session will show you how Bellwether makes becoming a sustainable microroastery easier than ever.


Roast Your Own: How to Build a Coffee Menu and Microroastery with Bellwether

## Join Bellwether’s Director of Coffee, Greg, and Head Roaster, Zoe, for a behind-the-scenes look at our coffee consultation process.

They’ll share how our Coffee Team works with you to:

✔️ Select coffees that fit your brand and goals

✔️ Walk you through roasting on a Shop Roaster and the tools available to you

✔️ Ensure your coffee program is set up for long-term success

Whether you’re curious about how the consultation works or looking for tips to get the most out of your roasting program, this session will give you a practical, insider’s perspective.

📅 **Thursday, September 18 at 11:00 AM PST**

🎙️ **Live Q\&A included**


Coffee Team Talks: Inside Bellwether’s Coffee Consultation

Join Bellwether’s Director of Coffee, Greg, and Head Roaster, Zoe, for a behind-the-scenes look at our coffee consultation process.

Speakers

Greg Dawson

Director of Coffee | Bellwether Coffee

Zoe Gigas

Head Roaster | Bellwether Coffee

Replays

Customer Spotlight: GEORGE Coffee + Provisions’ Commitment to Community, Hospitality & Quality

Customer Spotlight: Momentum Coffee’s Journey to Growth & Roasting Success