Avoca Direct Mail: How Brody Pennell Is Using AI to Cut Campaign Launch Time

Direct mail converts better than almost any other channel in home services. It's also the slowest to launch, weeks of copy, design, and list pulls before a piece ever hits a mailbox. We built an AI layer that fixes that.

Join us with special guest David Salgado, Director of Analytics and Operations at Brody Pennell.

We'll walk through Avoca's Direct Mail offering, including:

1. AI-native creative builder: generate on-brand, high-converting mail pieces in minutes
2. Omni-channel campaigns: pair mail with digital touchpoints to reach the right homeowner at the right time
3. Measurement & attribution: track response and booked jobs back to every piece you send

David will share how Brody Pennell launched Avoca Direct Mail, the impact so far, and what's next.