Let's Map Out Your AI Search Strategy (π΄LIVE)
Exposure Ninja
01:14:00
You've invested in SEO. Your content is solid. Your Google rankings are where you want them.
And yet β ChatGPT is sending customers to your competitors.
That's not a content problem or a technical glitch. AI tools don't use Google's algorithm.
They build their own picture of which brands to recommend β and if you haven't actively shaped that picture, someone else's brand is filling the gap.
80% of people now make half their purchasing decisions within AI tools. ChatGPT traffic converts 31% higher than non-branded organic. The window to get ahead of this is still open β but it won't stay that way.
In this live session, Exposure Ninja's Founder, Tim Cameron-Kitchen, and CEO, Charlie Marchant, will walk through exactly what an AI search strategy looks like in practice. They'll draw on real campaigns for FTSE 250 and DAX 30 clients β and the same five-component audit process they use with fast-scaling businesses right now.
What They'll Cover
- Why AI models build their recommendations independently of Google rankings β and what that means if SEO has been your primary channel
- The five components of an AI Search strategy, and where most businesses are falling short on two or three of them
- How to build a prompt library that tracks your AI visibility across the queries your customers are actually using
- What AI sentiment analysis tells you about how your brand is being described β and how to address it
- How to identify the citations driving AI recommendations in your sector, and how to target them
- Real results: 243% AI traffic increase for Zugu Case, and over $100,000 in LLM-attributed revenue for a global financial education institution in a single month
The New Skills You'll Leave With
- A clear picture of where your brand currently stands in AI search
- A prompt library framework you can build for your business and use to track AI visibility over time
- A map of the citation gaps hurting your AI visibility β the publications, platforms, and content formats AI tools are pulling from in your industry
- A prioritised action plan your team can act on straight away
Who Should Attend
This session is for Marketing Directors, Marketing Managers, and senior marketers at mid-market and enterprise companies who own search visibility, brand authority, or competitive positioning.
If AI tools are recommending competitors instead of you β or if you suspect your brand is missing from AI answers that matter to your customers β this gives you the framework and a clear next step.
Important Notice
β οΈ This webinar is not open to marketing consultants or agencies. Exposure Ninja reserves the right to cancel registrations if necessary.
Speakers
Charlie Marchant
CEO @ Exposure Ninja
Charlie Marchant is the CEO of Exposure Ninja, a leading search marketing agency specialising in SEO and AI Search. She leads the agency's ambitious growth strategy, focusing on innovative search solutions and expansion into new markets. With a proven track record of driving results and fostering a diverse leadership team, Charlie is a respected figure in the digital marketing industry.
Tim Cameron-Kitchen
Founder @ Exposure Ninja
Tim Cameron-Kitchen is author of the bestselling SEO book "How to Get to the Top of Google" and founder of digital marketing agency, Exposure Ninja.
Tim and the team have become pioneers in understanding and optimising for the next generation of Google's AI-powered search engine. Tim also runs an investment company, Shinobi Capital Group.
Let's Map Out Your AI Search Strategy (π΄LIVE)
01:14:00