Make Better Strategy

# A 90-minute live session with Dr. Marc Sniukas — founder of the Better Strategy School and senior strategy advisor to leaders and their teams — on the operating system top teams use to make strategy decisions that hold up under pressure.

## Most strategies don't fail because leaders aren't smart enough.

They fail because the work of strategy has no operating system behind it. No shared logic. No quality bar. No way to tell a real strategy from a well-formatted deck.

So teams cycle through frameworks. Off-sites produce slides nobody reads. Quarterly reviews drift into operational updates. And the hardest questions — *What are we actually choosing? What are we choosing against? Why will this work?* — quietly go unanswered.

The Better Strategy OS was built to end that pattern.

It's the operating system we use with senior teams to move from strategy-as-document to strategy-as-decision-making discipline — grounded in the work of Rumelt, Compo, and three decades of advising leadership teams inside Fortune 500 organizations.

In this 90-minute session, you'll learn:

*   **The four silent killers of strategy** — the failure modes that quietly hollow out most corporate strategies long before the market does
*   **The Better Strategy OS itself** — the components, the sequence, and how senior teams use it to make sharper choices, faster
*   **How to stress-test your strategy** — using the Strategy Stress Test (a.k.a. the Strategy Quality Pyramid) to pressure-test any strategy before you commit resources to it

This isn't a session about new frameworks to add to your collection. It's about installing the operating system that makes the strategy work you already do actually hold up.

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## Who it's for

Senior leaders and executives — particularly if you recognize yourself in one of these moments:

*   **You're newly strategic.** You've stepped into a role where strategy is now part of the job, and you're realizing the tools that got you here weren't built for the work in front of you.
*   **You were promoted without training.** Nobody handed you a playbook for how to actually do strategy at this level — you're expected to lead it, judge it, and own it, often without ever being taught it.
*   **Your strategy isn't working anymore.** What used to drive results has lost its edge. The market has moved, the team is busy, and the strategy on paper no longer matches the strategy in motion.

If any of those describe where you are right now, this session was built for you.

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## CTA

Reserve your seat → Live 90-minute session. Limited capacity. Recording sent to registrants.
