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HiTide

**Pack up your flip flops and stash the sunscreen - the Summer of AI has officially wrapped.**

And wow… this was the season when AI stopped being just the shiny new toy and started getting *real* for Brands.

AI isn’t just hype anymore—it’s already driving revenue, transforming workflows, and helping brands do more with less. And while the buzzwords haven’t slowed down (GenAI, LLMs, NLPs...), the real stories are happening inside the platforms and tools you’re using every day.

That’s why we’re bringing together leaders from top tech platforms and fast-growing brands for a fast-paced session on what’s actually happening in AI + commerce right now.

We’ll share quick, sharp snapshots of how AI is:

*   Powering real results
*   Improving day-to-day operations
*   Helping operators and marketers move faster and smarter

No fluff. Just practical, real-world use cases to help you stay informed—and get ahead.

**So grab your last sip of iced coffee and shake the sand out of your tote** - before the leaves change, let’s dig into what the Summer of AI taught us, and where it’s taking us next.
