The Denim Deal is a global foundation that acts as a catalyst for public-private collaboration. Our mission is to close the loop in denim by scaling the use of post-consumer recycled (POCR) cotton in the denim industry.

Denim Deal

We are pleased to invite you to a Denim Deal webinar featuring COLOURizd, part of the Denim Deal Innovation Hub.

This 30-minute session will introduce COLOURizd’s groundbreaking QuantumCOLOUR™ technology—a patented yarn coloration and chemical delivery system that applies color directly to fibre surfaces within the yarn bundle using precision robotics. With approximately 1 liter of water per kilogram of yarn and zero wastewater discharge, QuantumCOLOUR™ redefines how color can be created in a radically more efficient and responsible way.

The session will explore how rethinking coloration at the yarn level can unlock new opportunities for reducing environmental impact while enhancing performance, consistency, and creative flexibility across the denim value chain.

This webinar is an opportunity to discover how advanced engineering, material science, and circular thinking converge to reshape the future of denim—moving beyond incremental improvements toward a fundamentally new system.

We look forward to welcoming you.
