Digital PR Operations - Create and Send an Email Campaign

Description

In this session, we’ll walk through how to set up and deliver email campaigns with the platform. From creating content to managing recipients and tracking performance, you’ll learn how to streamline your communication and get more impact out of every send.

What You’ll Learn

• How to use the Mail Editor to create a campaign from scratch, copy existing articles or pages and/or create newsletters.
• How to select and manage recipients: lists, contacts, Media Database.
• How to integrate an article with an email campaign: sync content, publish and send simultaneously.
• How to view analytics and performance: open rates, clicks, and link tracking.

Who Should Attend

This webinar is ideal for new users or anyone looking for a refresher: especially those who want best practices, tips, and real examples of how to use email campaigns effectively.

Format

Live, hands-on demonstration with plenty of opportunity for Q&A.

About Digital PR Operations

Digital PR Operations is a recurring training series designed to help you master the core workflows of Presspage. Each session focuses on a key capability of the platform, combining step-by-step guidance with practical tips and best practices. Whether you’re just getting started or looking to sharpen your skills, these trainings will give you the confidence to work with Presspage efficiently and effectively.