Finance pros discuss: How AI is changing the rules of marketing spend.
Moss (EN)
47:04
🎥 Now available on demand: How AI is changing the rules of marketing spend.
In performance marketing, speed wins clicks—but without control, it burns through budgets. As ad spend scales into the millions, finance and marketing teams must move fast on what works while staying grounded in real-time data.
Hear from business leaders using AI to make smarter, faster spend decisions: predicting overruns, reallocating budgets mid-campaign, and uncovering inefficiencies before they impact growth.
This panel is for Finance and Marketing professionals who want to learn how top-performing teams use AI to make smarter spend decisions—cutting waste, moving faster, and driving ROI.
🎥 Watch the full recording now and gain valuable tips and peer-to-peer insights.
Speakers
Rob Ammerlaan
Founder of Social Brothers
Jonathan Charters
Finance Manager at Pay.nl
Steven Zwanen
Partner Success Manager at Billy Grace
Marjoleen Hof
Lead Customer Success at Moss
Finance pros discuss: How AI is changing the rules of marketing spend.
47:04