From First Partnership Hire to Generating $4.5 M ARR with lemlist's Partnership Program
22
4:00 PM - 4:45 PM
Being the first partnership hire at a SaaS company often feels like stepping onto a moving train. Leadership expects momentum, sales wonders how you’ll fit into their rhythm, and most of the company isn’t quite sure what you do yet. At the same time, partner opportunities start piling up before you even have room to breathe.
Join us for a thoughtful and practical conversation with Lilibeth Acuña, who led lemlist’s partner program from its earliest days to $4.5M ARR in partner-influenced revenue. She’ll share the calm, steady steps behind that growth—what worked, what didn’t, and what she wishes she had known sooner.
💡 What you will learn:
- Proving the Concept: How to understand the internal landscape you’re stepping into, align expectations with leadership, and turn sales into collaborators instead of critics.
- Setting the Foundation: The steps to shape a simple, test-ready partnership program: clear rules, lightweight processes, and just enough structure to operate without overwhelm.
- Scaling from 1 to 2: What happens once the basics start working: the co-marketing motions that create momentum, the acquisition levers that actually convert, and the support habits that help partners grow with you.
You’ll walk away with a straightforward path, steadier expectations, and practical frameworks you can apply the next morning. Think of it as hearing from someone who’s already walked the trail, taken a few wrong turns, and left helpful markers along the way.
Save your spot and join us live.
Speaker
Lilibeth Acuña
ex-Partnerships Lead @ lemlist
Lilibeth Acuña is a partnerships strategist who built lemlist's partnership program from zero to $4.5M ARR. As the company's first partnerships hire, she created three revenue-generating verticals—service partners, affiliates, and influencers—that now drive a 40% higher LTV, a 3-point lower churn rate, and open new markets. Coming from a media background, Lilibeth transformed partnerships into one of lemlist's top three acquisition channels by focusing on deep relationships, two-way value, and ruthless automation. She now shares her playbook with SaaS leaders seeking to establish partnerships that drive meaningful revenue growth.
22
4:00 PM - 4:45 PM