Hubsessed

Attribution Unlocked: Session 3 - Advanced Modeling, Campaigns, & UTMs

Attribution Unlocked: Session 2 - Building an Attribution MVP

Attribution Unlocked: Session 1 - Attribution Foundations

**Goal:** Transform attribution into a formal business initiative and compelling strategic narrative.

**This session will cover:**

*   Strategic Planning for Implementation
*   Defining Ownership & Stakeholders
*   Telling a Story with Attribution Data
*   Revenue-Impact Goal Setting

**CTAs:**

[Download your Attribution Project Planner](https://drive.google.com/file/d/1bbIpjqpvWKnnfruFcG7kTpuwWfGFH_QX/view?usp=sharing)

[Check out Ryan's Deduplication Guide](https://www.hubsessed.io/p/the-hubspot-deduplication-tool-comparison-guide)

[Download your Attribution Mastery Certification](https://drive.google.com/file/d/1m33GV__6VdzI5SvPtSbMLstTHx18SKTn/view?usp=drive_link)


Attribution Unlocked: Session 4 - Managing an Attribution Implementation

Speakers

Ryan Gunn

Founder @ Hubsessed

Em Wingrove

CMO @ Aptitude 8

Replays

Attribution Unlocked: Session 3 - Advanced Modeling, Campaigns, & UTMs

Attribution Unlocked: Session 2 - Building an Attribution MVP