eCom Unity Masterclass: How SNOCKS manages Influencer Marketing at scale (w/ Jana Suckfüll from SNOCKS Group)

If you work in Influencer Marketing, you don't want to miss this :)

The eCom Unity masterclasses bring together Europe’s leading DTC operators for conversations that usually happen behind closed doors.

No theory. No recycled LinkedIn advice. But real playbooks from brands that are actively scaling.

For this session, we’re joined by Jana, Group Head of Sales Marketing at the SNOCKS Group - one of Germany’s most recognized eCom success stories - to unpack what influencer marketing actually looks like when you run it at scale.

Together with eCom Unity initiator Max, she’ll go deep into:

• How to identify creators that truly move revenue
• What good influencer negotiations actually look like
• How SNOCKS evaluates performance beyond vanity metrics
• How to turn one-off collaborations into long-term growth partnerships

Expect an honest operator-to-operator conversation with practical insights, real examples, and lessons learned from scaling one of Europe’s most successful DTC brands.

And because the best discussions are never one-sided:

Participants should submit all of their burning questions, either beforehand or during the session, so we'll treat it in an "Ask-Me-Anything" style with lots of Q's & A's.

Session will be held in German 🇩🇪!