Introducing Denim Deal Member: PLNTmatter

Join our next Denim Deal webinar hosted by PLNTmatter to explore how regenerative plant-based fiber innovation can create new possibilities for circular denim.

In this 30-minute session, PLNTmatter will introduce CleanBamboo®, its commercially available bamboo lyocell fiber developed through a closed-loop process. Together, we’ll explore how alternative cellulosics can work as strong carrier fibers in blends with cotton and post-consumer recycled cotton (POCR), while supporting the performance, aesthetics and quality denim requires.

The session will also look at how new material pathways can complement existing circular solutions, and how collaboration between fiber innovators, mills and brands can help turn new materials into scalable denim applications.

Participants will gain insight into:

🧵 How CleanBamboo® is developed from regenerative plant feedstocks through a closed-loop process

🧵 The role of strong carrier fibers in supporting blends with POCR and other recycled materials

🧵 How alternative cellulosics can contribute to performance, aesthetics and quality in circular denim

🧵 How traceability and collaboration across the value chain can support new denim applications and material pathways

🧵 Why broadening the range of material solutions can help the industry build better-performing, lower-impact denim