Webinar by Avaus: From data to revenue: AI in B2B wholesale and distribution
25
7:00 AM - 7:45 AM
Most organisations in B2B wholesale and distribution are using AI to cut costs. The bigger opportunity is on the other side of the P&L.
This 45-minute session focuses on what it actually takes to drive topline revenue growth with data, AI and automation, based on real programme experience from the industry.
Agenda:
- Emma Storbacka: Why B2B distributors and wholesalers are ideal for AI-driven growth. How the structure, data richness and commercial complexity of this industry make it uniquely suited to capturing growth from AI, plus a framework for identifying where that potential sits.
- Ilona Vigren: Use cases for topline growth. Five practical use cases spanning online, offline and in-store commercial operations, plus access to a library of 100 more to draw from across your own business.
- Sara Nygren & Carl Command: Commercial AI Programme at Dustin, learnings after year one. A real-world case study from Dustin's Commercial AI Programme, with concrete results and hard-won lessons from the first year of driving AI impact at scale.
Recording available to registrants.
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Speakers
Emma Storbacka
CEO, Avaus
Emma Storbacka is the Group CEO of Avaus and has spent 13 years helping large enterprises turn data, automation and AI into measurable revenue growth. Known as the angry Finnish AI Lady, she is the person in the room telling leaders what they don't want to hear, and showing them exactly what to do about it. Nominated for Speaker of the Year 2023 in Sweden.
Ilona Vigren
Director, Strategic business development, Avaus
Ilona Vigren has spent 10+ years at Avaus working at the intersection of business strategy and technology. With a background spanning digital transformation, R&D and general management, she turns data and AI into concrete commercial results for large enterprises.
Sara Nygren
Business Developer, Dustin
Sara Nygren is the Program Manager for Dustin's Commercial AI Programme (CAP), one of five critical value creation streams in Dustin's strategy. She brings several years of management consulting experience in change and transformation to the program. In the webinar, she will introduce some of the key behaviours driving success in how CAP as a program creates progress and real business impact.
Carl Command
Group Manager Analytics, Dustin
Carl Command leads Dustins AI and advanced analytics agenda across the company's commercial and operational domains. With over 10 years of experience building and scaling data and AI capabilities in complex organizations, he operates at the intersection of strategy, technology, and business impact. In the webinar, he will share learnings and key insights from driving AI impact at scale, including the transition from experimentation to production-grade AI.
25
7:00 AM - 7:45 AM