Everything Shopify brands need to build iconic influencer programs.



Modash

**Audiences reward authenticity - so why aren't you co-creating content with creators?**

Join Gabriel Gomez, **Head of Social and Creators at MCoBeauty**, for a behind-the-scenes look at how their team co-creates with creators to produce more original, entertaining content - and in higher quantities.

In this session, you’ll learn how co-creation fits into MCoBeauty’s creator program, when it makes sense to use it over standard sponsored posts, and what the process actually looks like from idea to execution.

We’ll cover how MCoBeauty chooses creators for co-creation, how these collaborations are structured, and what level of production is really required to make this work.

Spoiler: We can tell you right now that you don’t need a Hollywood film crew.

**Who is this for**⁉️

This is a practical session for influencer teams, with real case studies showing how co-creation works whether you’re a team of one or running a larger program.

**Join to learn how to 👇**

*   Understand when to use co-creation inside your influencer program
*   Decide which creators to co-create with
*   Pitch and negotiate co-creation
*   Produce more content without increasing production complexity
*   Measure whether co-creation is actually working

**Attend now for free 🥳**

Can’t make it live?

Register anyway and we’ll send you the replay


How MCoBeauty co-creates content with influencers

**Building influencer relationships can look very different when you’re a bootstrapped brand in a competitive category.**

Join Henry Porpora, founder of hydration brand, SULT, as he breaks down how a 3-person, creator-founded brand is growing through affiliates, community, and creator-led marketing without big teams or big budgets.

You’ll hear how SULT have leaned heavily into affiliate and community marketing, and how team content has helped fuel brand growth.

This session is a behind-the-scenes look at what’s actually working for a fast-growing bootstrapped brand, from building genuine creator relationships to turning community into a growth engine.

**Join to learn how to 👇**

*   Grow an affiliate program as a bootstrapped brand
*   Hear why SULT partnered with Simon Squibb and Dr Karan Rajan
*   Turn community into a repeatable growth channel (think whatsapp groups, episodic content and more)

Attend now for free 🥳

**Can’t make it live?**

Register anyway and we’ll send you the replay.


SULT: Growing a bootstrapped brand using creators and community

**Forget the crystal ball - learn what influencer marketers are *actually* doing in 2026.**

Join Modashians Whitney Blankenship, Anna-Maria Klappenbach, and Simoné Partner as they share insights from real influencer programs, Modash’s in-house surveys, and chats with marketers for brands like Gymshark, Stanley 1913, Loop Earplugs, and BURGA.

Expect useful data, real life examples, and plenty of hot takes as we dig into what’s changing next year.

This is our final event of 2025, so we’re making it extra fun. It's going to be conversational with a lively Q\&A, and include a few wild predictions thrown in for good measure.

**Join to 👇**

*   Learn what influencer marketers are betting on in 2026
*   Hear our hot takes on new tactics
*   Jump into the convo for some '26 conspiracies and meet other marketers

**Attend now for free 🥳**

*Can’t make it live?*

Register anyway and we’ll send you the replay.


What influencer marketers are doing in 2026

**The discount code era is over. Avoid creating discount code junkies, devaluing your brand and partnering with creators without real influence.**

Join **Rugile Paleviciute, Director of Global Partnerships** at BURGA, as she shares the top 4 changes her 26-person in-house team made to their influencer program this year.

Learn why BURGA is moving past the “discount code era,” how they are reaching new audiences in crowded categories, and the steps they are taking to strengthen influencer loyalty.

Packed with practical lessons from influencer teams across 17 countries, this session will share what Rugile has learned as BURGA shifts to a more balanced strategy across performance, brand awareness, and loyalty.

**Join to learn how to 👇**

*   Stop creating customer dependence on discount codes
*   Use brand awareness to reach new audiences beyond standard best-performing categories
*   Strengthen influencer loyalty in competitive markets
*   Identify true influence and authenticity

**Attend now for free 🥳**

*Can’t make it live?*

Register anyway and we’ll send you the replay.


Top 4 changes in BURGA's influencer program this year 

**Get a behind-the-scenes look at how top-performing Q4 influencer campaigns are built for brands like Gymshark, Boots, Estrid, and Elemis.**

Join **Influencer Marketing Expert, Chloe Perkins (ex Gymshark)** to learn how to grow your revenue during Black Friday, Thanksgiving, Christmas and other key Q4 events.

Learn how Chloe goes beyond the usual metrics to find creators that bring in 6-figures of revenue, how having a reactivation strategy can give your campaign a serious uplift & hear how to avoid common code pitfalls at a time your brand needs to be acting fast and reporting quickly.

Packed with actionable tips, this session is your playbook to increase the performance of your influencer program this holiday season.

**Join to learn how to👇**

*   Identify revenue-driving creators
*   Streamline high-volume content workflows
*   Simplify code tracking

**Attend now for free** 🥳

*Can’t make it live?*

Register anyway and we’ll send you the replay.


Lessons running influencer campaigns for Gymshark & Elemis during Q4

**Avoid fading into the feed this Black Friday by learning how to find creators *outside* of your niche.**

In one of the most saturated times of the year, you need to do something different to stand out. "Skincare influencer promoting skincare brand" isn't going to cut it.

That's why **Jessica Mann**, influencer-turned-Influencer Marketing Strategist, is sharing how you can expand your influencer pool by finding unconventional creators that tell your story in new ways.

Find out how to go beyond '3% engagement rate in and is in my industry', reduce your CPMs and have a chance to work with creators that will make you (and your new customers) remember how fun and creative influencer marketing can be again.

**You will learn to👇**

*   Spot the true cost of blending in. Learn why generic content fails and what it means for your ROI.
*   Discover your brand’s storyfit. We’ll break down how to find creators who naturally vibe with your identity - not just your product category.
*   Vet creators with intention. Go beyond follower count with the 3Rs of storyfit: Reach, Relevance and Resonance.
*   Balance bold bets with safe picks. Learn how to introduce storyfit creators into your own influencer program, so you can get started right away.

**Join now for free** 🥳

*Can’t make it live?*

Register anyway and we’ll send you the replay.


Your influencer content is boring: How to stand out this Black Friday 

**Learn how to expand into new markets using influencer marketing, without damaging your brand or wasting your budget.**

Join **Piia Õunpuu, Bolt’s Global Influencer Marketing Manager**, for a behind-the-scenes look at how her team stacks creators, targets new markets and product readiness to fuel launches from Toronto to Tallinn.

If you’re wrestling with hyper-local targeting, unpredictable algorithms or expensive CPMs, this session will give you the playbook Bolt uses to win fast without wasting budget.

**You will learn how to👇**

*   Discover and activate influencers based on new market size (and know when **not** to use them)
*   Time campaign launches to prevent damage to your brand reputation and creator trust 
*   Reduce wasted budgets by building tiered influencer campaigns that fit into your wider marketing mix 

**Join now for free** 🥳

*Can’t make it live?*

Register anyway and we’ll send you the replay.


How Bolt expanded to 50+ countries: The role of influencer marketing 

**Avoid reckless mass outreach strategies and scale your influencer program intentionally.**

In this webinar, gain actionable techniques from Marit Tiesema (Sr. KOL & Ambassador Specialist at **Loop Earplugs)** and learn why “fail fast, scale smart” is the key to maximizing ROAS when planning your outreach strategy.

Get the chance to ask questions and join the discussion in this casual 45 minute session. Leave with the knowledge to build your own time-saving templates, allowing you to spend less time going back-and forth in your emails & more time on the creative work that matters.

**You will learn**👇

• The hybrid model: how to create use‑case‑based templates that feel 1‑to‑1 yet take minutes, not hours  

• Writing with psychological intent: proven copy switches that lift reply and activation rates

• Sharper segmentation: slice campaigns by use‑case & market so your team tracks leaner workflows and cleaner KPIs 

• Fail fast, fail cheap: a repeatable sprint to test new audience channels before you burn budget 

**Join now for free** 🥳

*Can’t make it live?*

Register anyway and we’ll send you the replay.


How to stay personal at scale: The new rules of influencer communication

**Want to grow your influencer program as a team of one?**

On **March 26th at 1pm ET** Artūrs and Michael will share how they have grown their influencer marketing programs as solo marketers in this interactive roundtable discussion.

Learn actionable strategies to scale your own campaigns from real teams of one and have the chance to hang out, ask any questions and share your own experiences with other solo influencer marketers.

Join Artūrs Zāģeris, Influencer Partnerships Manager at **Hackmotion**, as he shares how he **increased his monthly influencer affiliate sign-ups x5**. Artūrs has achieved his results quickly by implementing ways to increase his outreach, reduce onboarding friction and introduce personalization into his partnerships at scale.

Also joining the discussion will be Michael Todner, Influencer Marketing Manager at **Gear4music**. Michael's increase from **30 to 50 monthly collaborations** is a masterclass in prioritization, longer-term strategies and ways to build meaningful relationships with creators.

**You will learn:**

*   How to scale your outreach as a team of one
*   Ways to save time during influencer onboarding
*   How to increase activation of affiliates and get them to actually post
*   What **not** to spend your time on

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Scaling an influencer program as a solo marketer is something rarely discussed in our industry. We're changing this by sharing the knowledge from real teams of one so you can grow your own influencer marketing program.

If you feel you have hit a wall of how far you can scale your program on your own or are wondering how others are making the most impact with little time - this roundtable is for you.

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Can’t make it live? Register anyway, and we’ll send you the replay!
